Mobile Marketing at all time high
With the rise in mobile technology, there’s no surprise that the demand for mobile marketing software is also at an all time high. Everyone with a PDA or other variation of a mobile device is using it to surf the Internet. If it’s just a quick email check or surfing the web to find out the latest news, or even stock options, there’s no doubt that PDA’s and other mobile PCs are going to take the world over by storm.
I’m currently in the process of developing a WordPress plugin that works along side WordPress giving PDA users the ability to access a specialized control panel so that they have the same functionality with the WordPress panel as one would have accessing it on a computer based browser. As of right now I only know of a plugin that converts your weblog to a basic feed via the iPhone browser. However, some smart phones include full browsers that allow you to do everything you could on a standard computer. The problem with the current WordPress administration panel is the amount of links and other options that are included in the administration panel. This makes it hard for a user to easily navigate the program when it’s loaded via a smart phone. So changing the template around via a plugin would make things a bit easier to use. I believe this is called WAP Site Design, based on everything I’ve heard of it at least.
Now this is mainly for blog options but mobile marketing has a pretty solid ground in the industry so working with a company like golivemobile.com, or any other company that specializes in mobile marketing, would be a great route to take if you’re interested in getting into the SMS and MMS world. There are numerous TV shows that require you to send in a text message and then you’re involved in the show. I know of one on G4 but I’m forgetting the name right now. But you’re chosen at random (if you submit your number, naturally) and then you’re in the drawing for numerous prize amounts if you can guess the word, find the square, whatever it is they want you to do.
Some things may seem very simple, but once you really start looking into them – the work behind a simple text message can seriously be mind blowing.